A review of my book, by Professor Miemie Struwig

Dept Business Management, Nelson Mandela University, South Africa


"Reading the book was a comfortable and easy journey to inform me of what it takes to be successful – in hospitality but also in life. Your experience in the hospitality industry and lessons learned is quite nicely interwoven with this journey of getting your mindset right in order to “serve”.


I have found the choice of the five chapters of your book interesting as it relates to the components of service quality – what needs to be done to deliver a quality service. Well done with this book. I can recommend it to any person that wants gain insights into how to better themselves in delivering a better service – whether in the hospitality industry or not."


A review of my book by Dr Maria Gebbels

Senior Lecturer in Hospitality Management, University of Greenwich 

"Cultivating the Hospitable Mind recognises the art of hospitality and takes the reader on a journey of self-discovery through the philosophical, psychological and hospitality-related dimensions. Are you a hospitality and/or human resource practitioner, an aspiring hospitality student, or a human being who practices hospitality in their everyday life? Then this book is a must-have. Not intended as an academic textbook, it helps the reader to clarify uncertainties of a career choice in the vibrant hospitality industry but perhaps, more importantly, it helps to improve our relational approach to humanity. 


This book has been thoughtfully written by Dr van Achterbergh whose 30-year career equipped him with many invaluable experiences and moments of self-reflection which he shares with the reader. It is therefore a guide, for those passionate about hospitality, to gain better insights in to ‘why we do what we do in service to others’ and how to so well and mindfully. The reader, regardless of who they are, will undoubtedly find themselves questioning their own approach to hospitality whilst rediscovering its roots and consequently wanting to do hospitality better. 


Structured on five essential service quality components - reliability, assurance, responsiveness, empathy and presentation, each chapter discusses what is at the core of each component by presenting useful hospitality illustrations and offering practical suggestions. This results in not only having a renewed understanding of our place in the world of hospitality, but most importantly in a renewed (hospitable) approach to our lives and careers."

This book sets out to help you on a journey of discovery to find the hospitality within you. It is drawn from the insight, learning, observation and experience of one man who will mentor you on that journey.

Prof Andrew Lockwood - Forte Professor of Hospitality Management, University of Surrey


The many aspects “Cultivating the Hospitable Mind” raises, allows you to check many elements of your own awareness.

Michael Levie - Co-founder and Chief Operations Officer, citizenM Hotels



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